Campaign film · 2024
For The Next Generation
Liz Davids for State Board of Education
Education is where a community decides what it intends to carry forward.
The story
Set against the architecture and performance spaces of a Nebraska school, For The Next Generation introduces Liz Davids through the roles that shape her candidacy: mother, educator and advocate. Davids connects her experience to a platform centered on academic excellence, collaboration between parents and schools, and transparency in education funding.
The idea
The visual approach places her alone within spaces normally filled by students, allowing the absent audience to become part of the idea. The film is ultimately less about a board or an institution than the people who will inherit its decisions, and whether their abilities, ambitions and dreams are given room to develop.
- Client
- Liz Davids for State Board of Education
- Film type
- Campaign film
- Year
- 2024
- Location
- Nebraska