Political advertising · 2024
Strong Foundations
Carolyn Bosn for Legislature
Education is often discussed as an investment in institutions. This film brings it closer to home.
The story
Set in a sunlit Lincoln park, Strong Foundations follows Carolyn Bosn and her family through a series of candid, energetic moments before settling into a direct appeal to voters. Against those images, Bosn connects strong schools to a strong community and points to what she describes as Nebraska’s largest investment in education funding.
The idea
The film’s argument is made as much through the setting as the script: education is not presented as an abstract policy debate, but as something lived by families, and carried forward by their children.
- Client
- Carolyn Bosn for Legislature
- Film type
- Political advertising
- Year
- 2024
- Location
- Nebraska